Logo design and website for a long standing service club
with Julie Ray Creative
The old website was vast and all created in HTML, so all content had to be reinterpreted and recreated. Members have been involved in the project so long, it was difficult for them to succinctly tell us what their projects involved. We needed to pull the information out of them, and distill it in ways that made sense for the general public, while also providing more detail for the members.
A sense of continuity was desired for the logo design. Using the cactus and sun elements from their old logos, I created a new, modern design. A number of color options were provided as well as logos for vertical and horizontal applications.